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Tina Johnston

Tina Johnston

Product Manager
 United States
Timezone: America/New_York

Tina’s primary focus is on conversion. In other words, she develops marketing solutions that help law firms turn passive visitors into actual contacts. Her expertise starts the moment a legal consumer visits a website and finishes when that consumer goes through the firm’s intake process to become a signed client. She has experience covering strategy as well as execution of both online and traditional campaigns, with particular knowledge of the digital marketing landscape.

Tina has led studies on the behaviors of legal consumers and law firm client intake processes. She has spoken about legal marketing issues to attorneys at events nation-wide. Tina has extensive experience working with small businesses to create and implement marketing and media strategies.

Date & Time (EDT) Title Role
Tuesday, October 2, 2018
1:00pm - 2:00pm
Failing at the Finish Line How Law Firms Lose Prospective Clients at the Front Door Presenter


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